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RESOURCES

2016 Road Warriors Survey Report

10/18/2017

 
Hobson's To Lunch, or Not To Lunch is a survey of 224 admissions counselors on their perspective of life on the road.  Road warriors from all over the country provided their insights on high school visits, lunch room visits, interactions with high school counselors and students, as well as travel habits throughout the season. Admissions professionals also provided advice for school counselors to ensure that students have the best experience when meeting with college representatives.

Want to learn more about the 2016 Road Warriors Survey? Complete the form here to access the full report. If you would like to participate in our 2017 survey, click here.

Information Source | ​https://www.hobsons.com/resources/entry/white-paper-2016-road-warrior-survey-report-to-lunch-or-not-to-lunch

Headed out-of-state for a recruiting trip in the West? Bone up on WUE!

7/21/2017

 
Submitted by: Margo Colalancia, Director, WICHE Student Exchange Program

Headed out-of-state for a recruiting trip in the West? Bone up on WUE!
Amaze prospective students and their parents with just how affordable study in Big Sky Country can be, thanks to a program called “WUE” that’s been around for almost 30 years. They’ll think they’ve won the lottery!

In 1987, the Western Interstate Commission for Higher Education (WICHE) a nonprofit higher education interstate compact, forged an agreement with its member states called the “Western Undergraduate Exchange”, or “WUE”.  WUE is a multi-lateral, regional agreement and tuition discounting program whereby a resident of a WICHE member state can go to college at a participating public institution in another WICHE state, and pay 1.5 times the resident tuition of the enrolling institution—or less. Most public Montana colleges and universities participate in WUE; check the WICHE website for the full list.  Public higher education institutions that are regionally accredited are eligible to participate in WUE.  Prospective student applicants from Alaska, Arizona, California, Colorado, Hawaii, Idaho, North Dakota, New Mexico, Nevada, Oregon, South Dakota, Utah, Washington, Wyoming, and the Commonwealth of the Northern Mariana Islands and Guam are eligible to be considered for the WUE rate.

WUE is the biggest program of its kind the nation; a total of 160 institutions — community colleges and universities – participate in the network. Last year alone (2016-17), more than 38,300 students saved an estimated $341.5 million by paying the reduced WUE rate, instead of full nonresident tuition. Depending on where a student’s from and where they want to enroll, earning a degree in Montana may cost about the same or less than they would pay if they study in their home state!  Last year Montana colleges and universities attracted 2,760 students (and their WUE tuition dollars!) from other WICHE states.

Talk to your admissions director to find out your college or university’s WUE enrollment strategy and application guidelines.  Some institutions use the savings to entice nonresidents to enroll in difficult-to-fill majors. Conversely, some high-demand majors may not be available at the WUE rate. Institutions can also elect to offer the WUE discounted tuition to only the most academically qualified applicants, to attract the brightest students in the region, which also boosts their graduation and retention rates. Others offer it to any qualified student from a WICHE member state. WUE also helps an institution diversify its student body. The more regional and ethnically diverse their students are, the richer the learning experience for all!  Some use WUE to attract academically qualified athletes in the region.  
Before you go, check with your admissions director and know your WUE eligibility requirements and your eligible majors!
​
Margo COLALANCIA | Director, Student Exchange

Western Interstate Commission for Higher Education (WICHE) 

3035 Center Green Drive, Suite 200 | Boulder, CO 80301

Tel: 303.541.0214
mcolalancia@wiche.edu | www.wiche.edu/sep
 
 

ARTICLE  |  15 Advanced Facebook Advertising Techniques...

1/25/2017

 
A few example techniques from this article:
  • Post images via Instagram for more engagement
  • Post between 10pm and midnight local time (why?)
  • Using the "Audience Insights" feature (how?)

​Learn more! Read article here.

​Follow Montana Webmaster on Facebook for consistent updates!

WEB RESOURCE  |  A Data-Driven Method to Finding Out If Your Content...

1/25/2017

 
"You need to be your own worst critic. Don’t be too harsh on yourself, but try to detach yourself from your writing.  When you’re writing, don’t get too attached to anything. You’ll need to be honest with yourself during the editing process, so try to look at your own writing as if it’s someone else’s..."
​
Read this article.

Follow Montana Webmaster on Facebook for consistent updates!



ARTICLE  |   Survey of College Counselors Reveals Best Practices for College Tours

11/16/2016

 
Inspiring students to consider and work towards going to college requires their counselors to draw on a number of techniques, technologies, tools and programs like college tours.  Many counselors report that tours can often be the catalyst or tipping point for a child who could go either way.  But taking students on tours demands both time and money, things that are typically (well, always!) in limited supply among counselors and school systems. 

As admissions officers, how to work toward making campus visits easier, more cost-efficient and more valuable to students? In seeking answers to these challenges, a 2016  College Tour Survey was distributed to nearly 2,400 high school counselors throughout the country (most of whom are affiliated with GEAR UP, TRIO, and AVID programs). What was found was both a wide variance in answers for some questions, then almost universal agreement on others.
​

Read This Article

ARTICLE  |  How to Kill it at Snapchat: For Higher Education

11/10/2016

 
​Article | How to Kill it at Snapchat: For Higher Education
Snapchat is the country’s second most loved social media platform behind Facebook, and eMarketer reported almost half of Snapchat’s users are 18- to 24-year-olds. With 77% of college students using this app at least once a day and half of students using this app as a main avenue for communication, it only makes sense that universities take advantage of this platform for admissions and community involvement.

ARTICLE  |  How to Attract + Convert Generation Z With Social Proof

11/10/2016

 
Article | How to Attract + Convert Generation Z With Social Proof

Born near or at the turn of the century, Gen Z (born after 1995) has been shaped by the turmoil of terrorism, economic recession, and technological advancement. They’re “practical pragmatists”; they’ve never known a world without the internet or smartphones; and they value peer opinions above all other influences.​ How to make that work for you?

​For more reading on this, check out follow up article "Recruiting Gen Z: No More Business As Usual " also on our Resources page.

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  • Home
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